Margin of luck and value of information in lottery purchases in Thailand
Keywords:
Rational behavior; Margin of luck; Value of information; Search costAbstract
This paper investigates the rationality behind the superstitious behavior of Thai lottery gamblers who search for a lucky number in hopes to win the Last Two Digits Prize. It also finds whether the historical statistics from the previous 25 years of lottery draws can help to develop a winning strategy. As the findings show, some lottery numbers have certainly been drawn more than once for the Last Two Digits Prize in every 30 lottery rounds. It seems to be that having this statistical knowledge significantly increases the chance to win when considering the full range of prizes. However, given that the expected return is illusive, playing the lottery having this prior knowledge may turn out to be a loss. Evidently, statistics does not contribute to winning. The only way to win is to know at least one exact number of the two-digits combination that will win the Last Two Digits Prize. This knowledge, drawn on superstitious sources, certainly leads to a net gain in the lottery investment. The study concludes that the winning strategy exists but requires the number superstition which is beyond randomness. Therefore, the search behavior of Thai lottery gamblers who hold a belief in the number superstition is rational; it makes the lottery investment profitable in case the lucky number wins. Additionally, to cover the search cost, the lottery buyer needs to buy a set of multiple tickets with the same number in order to win higher prize money.
References
Allman, Justin. 2005. “Who does the lottery benefit?,†Occasional Pape r. Wake Forest University, Georgia. [Online] http://www.radicalmath.org/docs/Lottery_Allman.pdf
Ariyabuddhiphongs, Vanchai. 2006. “A Test of the Social Cognitive Model of Lottery Gambling in Thailand,â€. International Gambling Studies 6,1: pp. 77-93.
Ariyabuddhiphongs, Vanchai. 2011. “Lottery Gambling: A Review,†Journal of Gambling Studies 27, 1: pp.15-33.
Barclay, Louis. 2008. “The odds of winning the National Lottery are 14 million to one. Why do people play?,†[Online] https://www.tutor2u.net/_legacy/blog/files/Louis_Barclay_ Lottery.pdf
Barnes, Grace M., John W. Welte, Marie-Cecile O. Tidwell and Joseph H. Hoffman. 2011. “Gambling on the Lottery: Sociodemographic Correlates Across the Lifespan,†Journal of Gambling Studies 27,4: pp.575–586.
Becser, Norbert and Zita Zoltay-Paprika. 2016. “Patterns in the Lottery Game,†Forum Scientiae Oeconomia 4, 1: pp. 55-70.
Chen, Raymond K. 2013. Intelligent Lottery Investment. Georgia: Intelligent Lottery Solutions LLC.
Galbo-Jørgensen, Claus B., Sigrid Suetens and Jean-Robert Tyran. 2014. “Predicting Lotto Numbers: A natural experiment on the gambler’s fallacy and the hot hand fallacy,†[Online] http://www.parisschoolofeconomics.eu/IMG/pdf/suetens_paper.pdf
Kearney, Melissa Schettini. 2004. “State Lotteries and Consumer Behavior,â€. Journal of Public Economics 89, 11: pp. 2269-2299.
Kearney, Melissa Schettini. 2005. “The Economic Winners and Losers of Legalized Gambling,â€. National Tax Journal LVIII, 2: pp. 281 – 302.
Published
Issue
Section
Authors who publish with this journal agree to the following terms: RAIS Journal of Social Sciences is given by the author the right of the first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal. Authors retain copyright. If the author cites from his own article published in RAIS Journal of Social Sciences, then he is encouraged to cite the name of the RAIS Journal of Social Sciences, volume, and page. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access). This journal provides immediate open access to its content, in this way, we make research freely available to the public and support a greater global exchange of knowledge.
PRIVACY STATEMENT
The names and email addresses entered in this journal site will be used exclusively for the stated purposes of this journal and will not be made available for any other purpose or to any other party.